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Home  >  Case Studies  >  Énergie
 - Manufacturing Industry
From its headquarters and showroom in Golden, Colorado, Énergie collaborates with preeminent manufacturers from around the world to bring unique lighting products to designers, architects, facility managers and building contractors throughout North America. The company specializes in upscale lighting solutions for high-profile environments, including lobbies, waiting areas, conference rooms and executive spaces.

Énergie sells its products through a network of authorized agents who rely on the company to supply marketing materials for use with potential customers. It is imperative that these materials are distributed to agents in a timely fashion, and that they reflect the elegance and sophistication of Énergie products.

Énergie CEO Hal Hansen, who launched the company in 2002, had worked with Gilson while employed by other manufacturers. He remembered those experiences favorably, and contacted Gilson to help get Énergie off to a great start.

Hansen wanted his start-up company to look experienced and professional, and he knew brand identity and marketing support were key to realizing that goal. He wanted a single printing source that could ensure a consistent brand look and a single fulfillment source that could manage and track literature inventory.

He found them both - and more - in Gilson:

  • We are a single-source supplier for all Énergie print needs, from business cards to product brochures to binders.
  • We provide fulfillment and distribution services in support of all major product launches.
  • We manage all digital assets - including current product images - to assure consistent and correct usage.
  • We use Mindwire technology to manage and track print inventory.
  • Mindwire also empowers Énergie staff and agents to create customized sales presentations and distribute them electronically to prospective clients.

Énergie promotes itself as "well connected" - and Gilson is proud to be one of its longest standing and most valuable connections!
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